Sugar Free Capital was born from two core beliefs:

• Technical founders will be the CEOs of the next category-defining companies.

• High-concentration, high-conviction strategies generate outsized returns.

After over eight years at top institutional firms, Sheena Jindal launched Sugar Free to build the kind of venture firm the market actually needs - conviction-led, high-agency, and thesis-driven.

Purpose-built for a new generation of enduring businesses, Sugar Free is grounded in fundamentals: capital efficiency, strong unit economics, and a path to 9-figure revenue. We invest early and stay close - building alongside founders from the very start.